Audits & Surveys

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Branding
Content Marketing
General
Lead Generation
SEO
Social Media

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Social Media Usage Questionnaire
The purpose of this brief survey is to help your organisation understand Social Media usage among employees, customers, prospects and contractors in order to gain a better understanding of their online behaviour.
Social Media Risk Assessment
Use this tool to document risks, assess their impact & probability, and develop risk mitigation plans. You can determine the probability of a risk occurring using the drop down lists available, and develop a risk mitigation plan for each based on level of impact and probability of occurrence.
Social Media Audit
This audit will help you to measure your organisation's compliance with 8 social media marketing best practices using a ranking scale, and will calculate your overall maturity out of 100. This is a great way to identify what is working well in your organisation and to get recommendations on how to improve.
SEO Audit
This audit will help you to measure your organisation's compliance with 4 SEO best practices using a ranking scale, and will calculate your overall SEO maturity out of 100. This is a great way to identify what is working well in your organisation and to get recommendations on how to improve.
Marketing Audit
The Marketing Audit works for companies who either want to consolidate their business position or prepare for growth. The tool is part of the marketing planning process and is designed to give leaders a perspective about the gaps in their business, enabling informed decisions to be made.
Lead Generation Audit
This audit tool will help you to measure your organisation's compliance with 9 lead generation best practices using a ranking scale, and will calculate your overall Lead Generation readiness score out of 100. This is a great way to identify what is working well in your organisation and to get recommendations on how to improve.
Landing Page Optimisation Checklist
Use this checklist to reflect on your current strategies and identify new ways in which you can optimise landing pages. The drop-down menus in this tool allow you to respond to each strategy with either ‘Yes’, ‘No’, ‘Not Applicable’ or ‘Other’.
Content Quality Checklist
This is a useful tool for anyone looking for information on how to consistently publish high quality content. Use the drop-down lists to rate your organisations’ compliance with each of the individual items on the checklist, which will give you more of an idea of which areas you are succeeding at and where you can look to improve.
Content Marketing Audit
This audit will help you to measure your organisation's compliance with 8 content marketing best practices using a ranking scale, and will calculate your overall content marketing maturity out of 100. This is a great way to identify what is working well in your organisation and to get recommendations on how to improve.
Brand Perception Survey
Use this tool to understand how your brand is viewed in the market.
Brand Audit
You are about to start a branding initiative and need to understand how you can improve the brand. It is required that you conduct a self-assessment of your brand. Use this tool to analyse your organisation's capabilities and ability to execute a successful branding programme.